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Does your digital marketing strategy take into account voice search?

You may have experienced this personally, but industry data has also shown a dramatic increase in the amount of voice-activated searches, as the rise of the voice enabled applications has made this an increasingly convenient option for people searching online. This can be conducted via digital assistants provided by Google, Amazon, Apple and the like, [...]

2019-02-22T21:46:54+00:00February 22nd, 2019|Blog, Business|

How Do I Know if My Business Needs an SEO Consultant?

Getting found in the search engines is key for any successful business. Whether you operate exclusively online or your business has a physical location as well, search engine optimization (SEO) is a must. There are many components that factor into optimizing your web presence. SEO isn’t a one-size-fits-all strategy; yours must be custom if you’re going [...]

2019-02-01T16:32:12+00:00January 15th, 2019|Blog, Business|

Video: One of the Top Ways to Improve Your Business’s Website

Standing out among the competition is crucial to every business. And with all the website building tools out there, just having a professional website doesn’t cut it anymore. So what can you do to get that needed edge over the competition? While there are many options to try, in our opinion and from working with [...]

2018-11-11T06:31:07+00:00March 9th, 2018|Blog, Business, Content marketing|

Write Content for Your Audience, Not SEO

A common question we get asked is, “What website content should I write for SEO?” In the past, people focused on writing content specifically for search engines in hopes of tapping into a magical formula and appearing higher on Google. But as search engines get smarter and are more sophisticated, they are not simply looking [...]

2018-11-11T06:31:27+00:00February 19th, 2018|Blog, Business, Content marketing|

Pay Per Click Advertising: Is it the best use of your marketing budget?

For most businesses every dollar counts. So when choosing how to spend on marketing, it’s best to know where you can get the most bang for your buck. Search engines have made it easy for anyone to set up pay per click (PPC) advertising. Because PPC advertising allows you to gain valuable data on how [...]

2018-11-11T06:31:51+00:00February 1st, 2018|Blog, Business, Content marketing|