You want your website to rank as high as possible in search engines such as Google. However, to achieve this goal, it’s essential that Google indexes your site. But what exactly does it mean for Google to index your site, and how can you check that it has been indexed? Here’s what you need to [...]
It’s hard to argue with the benefits of blogging. Having a blog on your website is an excellent way to showcase your brand, help customers better understand your services, and increase your search engine rankings. When promoting your blog content, it’s essential to incorporate ranking factors, such as readable paragraphs, headers, and visual content. However, [...]
Although rebranding can be an effective marketing strategy for businesses, planning on migrating your site to a new domain can hurt your traffic. Since search engines have already indexed and ranked your site, changing it can cause loss of traffic and confusion among search engines when not done properly. The good news is that you [...]
Keeping visitors engaged on your website for longer may not seem like a significant factor when it comes to your online presence. After all, if people are finding your site and you’re getting good traffic, why does it matter how long they stay on your webpage? Ultimately, keeping visitors on your site for longer can [...]
Does Your Business Website Address the Main Reasons Potential Customers Say ‘No’? As many business transactions have gone digital, it’s essential to understand how potential customers engage with your company and the barriers they face when making a purchase or selecting services through your website. For many small companies, the interaction potential customers have with [...]
