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I Own a Local Franchise Business, What Are My Digital Marketing Options?

 Not every franchise business is the same, especially when it comes to their digital marketing options. Some may have the freedom to advertise on their own, while others will have to follow rules when it comes to their digital marketing approach. At Gazz Consulting, we’ve been contacted by multiple franchisees over the years asking for [...]

2021-02-23T19:43:57+00:00February 23rd, 2021|Blog, Business, Content marketing|

How Digital Marketing Strategies Have Adapted to Help Our Medical Clients During COVID-19

Medical practices have been facing unprecedented challenges as the COVID-19 pandemic has continued. From taking steps to safely accommodate patients to experiencing financial strains, these clients have had extraordinary circumstances to face. Our digital marketing strategies have evolved during COVID to better support our medical clients and their current situation. Here’s what steps our team [...]

2021-01-04T20:42:03+00:00January 8th, 2021|Blog, Branding, Business, Content marketing, Health|

5 Tips for Optimizing Your Website for Local GEO-Specific Searches

If you have a website without location pages, also known as GEO pages, you could be missing some serious search traffic. GEO pages are pages on your website that contain content targeting a specific town, city, or county. They’re helpful for businesses that provide services to different areas, and can help your website rank better [...]

2020-12-09T22:02:45+00:00December 9th, 2020|Blog, Content marketing|

Small Business Blog Content That Doesn’t Produce

Maintaining a blog for your small business is a great way to showcase your industry expertise and build your brand. The right content can not only be helpful to your current customers and attract new ones, but also plays an important role in your search engine optimization (SEO) efforts. However, generating quality articles and maintaining [...]

2020-03-16T17:12:52+00:00April 14th, 2020|Blog|

Is Your Dental Website ‘Thumb-Friendly’?

For many dental practices, their website is the primary way new patients find and contact them. While having a website that’s informative, professionally-designed, and easy-to-navigate is important, it’s also highly relevant that your website is “thumb-friendly”. Your site needs to be accessible on mobile devices—which an ever-growing number of people use to search the internet—while [...]

2020-02-25T22:41:50+00:00March 19th, 2020|Blog|
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