patricia

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About patricia

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So far patricia has created 9 blog entries.

Video: One of the Top Ways to Improve Your Business’s Website

Standing out among the competition is crucial to every business. And with all the website building tools out there, just having a professional website doesn’t cut it anymore. So what can you do to get that needed edge over the competition? While there are many options to try, in our opinion and from working with [...]

March 9th, 2018|Blog, Business, Content marketing|

Write Content for Your Audience, Not SEO

A common question we get asked is, “What website content should I write for SEO?” In the past, people focused on writing content specifically for search engines in hopes of tapping into a magical formula and appearing higher on Google. But as search engines get smarter and are more sophisticated, they are not simply looking [...]

February 19th, 2018|Blog, Business, Content marketing|

Pay Per Click Advertising: Is it the best use of your marketing budget?

For most businesses every dollar counts. So when choosing how to spend on marketing, it’s best to know where you can get the most bang for your buck. Search engines have made it easy for anyone to set up pay per click (PPC) advertising. Because PPC advertising allows you to gain valuable data on how [...]

February 1st, 2018|Blog, Business, Content marketing|

5 Tips for Social Media Marketing for Healthcare Professionals

Social media marketing is an excellent tool when used properly. It can also be one of the most difficult to master. When you have your own healthcare practice, it’s just as important to reach new patients as it is to provide exceptional care to your current ones. When marketing your practice on social media, here [...]

November 29th, 2017|Blog, Business|

How Do I Track Lead Conversions on My Website?

Tracking website conversions is an important part of understanding just how well your website is performing. This can reveal changes that need to be made, but also highlights positive factors that should be repeated in future endeavors. While various analytics can be tracked depending on the action you want site visitors to take, we are [...]

June 7th, 2017|Blog, Business|

How Does Video Help My Website?

More and more, you’re seeing companies and small business owners  incorporating videos into their blogs, content, and even their homepage. Although impressive; you’ve been wondering—what exactly is this doing for their website? The truth is that video does a great deal to help your website and your company’s brand. Here’s how influential and informative videos [...]

May 18th, 2017|Content marketing, Creative, Design|

The First Steps in Getting Your New Online Business Going

If you are starting up a business online, you may be about to embark on a very successful and rewarding venture. But understanding what goes into getting an online business started the right way is vital to success. We’re going to look at 4 elements that can help your online business flourish. #1: Creating Your [...]

April 27th, 2017|Blog, Business|

Small Business Websites & Online Marketing

Gazz Consulting offers small businesses top-quality website development and online marketing at affordable rates. We understand the small business market and are in a unique position to help you make a success of your business by developing a plan to promote the competitive advantages your company has – whether that be experience, talent, location, web [...]

March 6th, 2017|Blog|

Valuable Analytics: The Importance of Exit Page Data

When it comes to analytics, many marketers and website owners make the same mistake. All of the focus is on the how traffic gets to the site. Which page did a visitor arrive on? What keyword resulted in the hit? While these are important considerations, you can learn just as much about a site’s performance [...]

December 14th, 2016|Blog, Content marketing|