Digital Marketing Agency Alexandria VA

Paty

  • Client Support Manager
Paty enjoys blogging for our team, and taps into her broad range of expertise in technology and digital marketing, and her desire to learn something new.

Why It’s Important to Write Instructive and Descriptive Titles and Headers

Your content—whether it’s a webpage or a blog article—communicates more to your audience than you might think. Of course, your website and content are directed toward your customers and general target audience. But your readers are paying attention to more than the body of the content. They want to see descriptive titles and headers. Titles …

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blog content

Tip for Promoting Your Blog Content: Share the Estimated Read Time

It’s hard to argue with the benefits of blogging. Having a blog on your website is an excellent way to showcase your brand, help customers better understand your services, and increase your search engine rankings. When promoting your blog content, it’s essential to incorporate ranking factors, such as readable paragraphs, headers, and visual content. However, …

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website engage

How to Keep Visitors Engaged Longer on Your Website and Why You Should Care

Keeping visitors engaged on your website for longer may not seem like a significant factor when it comes to your online presence. After all, if people are finding your site and you’re getting good traffic, why does it matter how long they stay on your webpage? Ultimately, keeping visitors on your site for longer can …

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Looking for More Leads from Your Digital Marketing? Here Are 3 Tips to Help Improve Your Website Conversions

Are people landing on your website but not taking that next step? It’s possible that your website is preventing people from accessing the information they need to convert, or they are having difficulty to easily and quickly find the information, whether through buying a product, subscribing, or getting in touch with you. Regardless of what …

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5 Tips for Optimizing Your Website for Local GEO-Specific Searches

If you have a website without location pages, also known as GEO pages, you could be missing some serious search traffic. GEO pages are pages on your website that contain content targeting a specific town, city, or county. They’re helpful for businesses that provide services to different areas, and can help your website rank better …

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How Can I Improve the Search Visibility for My Website Images?

Search engines are continuously evolving, and many major search engines such as Google now show image results for a search query in addition to text. Images are highly relevant when it comes to content—users expect to see high-quality images with your text, and webpages and articles that contain images typically rank higher than those that …

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