For many businesses today, the internet plays a crucial role for how customers find them. However, many companies don’t realize just how important online citations are to helping their business get found on the web. An online citation includes a mention of the name, address, and phone number (NAP) of your business. The majority of [...]
Social media advertising is the process of creating a strategy to post and share content on specific social media channels in an effort to meet your business’ goals. With social media as prevalent as it is in our digital world, the right channels can be an influential tool for you to connect with your audience [...]
Standing out among the competition is crucial to every business. And with all the website building tools out there, just having a professional website doesn’t cut it anymore. So what can you do to get that needed edge over the competition? While there are many options to try, in our opinion and from working with [...]
A common question we get asked is, “What website content should I write for SEO?” In the past, people focused on writing content specifically for search engines in hopes of tapping into a magical formula and appearing higher on Google. But as search engines get smarter and are more sophisticated, they are not simply looking [...]
For most businesses every dollar counts. So when choosing how to spend on marketing, it’s best to know where you can get the most bang for your buck. Search engines have made it easy for anyone to set up pay per click (PPC) advertising. Because PPC advertising allows you to gain valuable data on how [...]
