Chiropractor | SEO Testimonial
When we first started working with Dr. Ward he was just opening his new practice and was looking to develop a website SEO campaign that would differentiate him among the many existing chiropractors in Fairfax County.
Dr. Ward had a deep level of experience in sports injury rehabilitation, including work with NCAA division 1 athletes, which provided an opportunity and enabled us to develop a sports injury focused content strategy for both the treatment and FAQ pages. To increase engagement on the web site and to help ‘personalize’ the content, Dr. Ward was the presenter in a series of videos which we have found to be very engaging and measured that a significant portion of viewers were watching the video in its entirety. Our ongoing blog content and pay per click advertising campaigns have further separated his practice online and has resulted in strong traffic generation and new patient lead generation.
Rob and his team have been invaluable to our chiropractic practice. The team did specific research to target desired clients. They provided a unique plan consistent with our practice mission and brand. They provided great advice on content and blog posts. They also deliver results. When I started with Gazz 8 months prior we were on page 21 of Google. Now we are on page one. It’s hard to imagine a better internet consultant.
Divorce & Family Law Attorneys | SEO Testimonial
The attorneys wanted to focus on specifically uncontested divorces in the state of Virginia. Contested divorces generally were more complicated and took longer time to resolve, which is why their focused here was on the ‘quick’ divorce, done in less time, at lower cost and without having to go to court.
Through our research, we developed a web site design and content strategy that focused messaging related to fast, quick and inexpensive divorce. This we determined was a motivated audience, so we needed to speak to the speed and affordability of our client’s legal services. Additionally, research determined there was a large amount of who what when where why search traffic, so we developed content focused on specific questions which had significant search volume. Our organic strategy to focus on the primary cities in the state of Virginia has paid dividends and our organic traffic has measured steady increases since launching. A focused pay per click advertising campaign as well targeted specific geographies in the state.
We are extremely pleased with GAZZ Consulting! They are doing an excellent job in marketing our legal services!
Security Industry Firm | SEO Testimonial
Surveillance secure wanted a website and SEO campaign that targeted the commercial security market in Maryland, Virginia and Washington D.C. . The residential security market generally was lower margin, very competitive and wasn’t as attractive to focus on. So Surveillance Secure wanted to differentiate themselves and resonate with the needs of the corporate market.
Our team researched the company’s service offerings from surveillance systems to access control systems and video analytics, and focused on the core search phrases that had the highest traffic and historically higher conversion rates. Following the research effort we developed specific content and video for the site to present the competitive advantages of the company, and also address the issues and problems often faced by potential commercial customers, also referred to the who/what/where/when/why search traffic. Following the launch of the site, we also developed and launched a focused pay per click advertising campaign that has driven solid high quality leads.
We at Surveillance Secure are very busy providing cost effective access control, camera and video management solutions for our clients. We are expert in this field and know that we need an expert when it comes to our online and web presence to strengthen our brand and grow our business. Rob, Gaby and the rest of the team at Gazz Consulting are those experts who have exceeded our expectations in guiding our strategy, working with our content, and producing a site that gets action. 65% increase in active opportunities quarter over quarter – Enough said! We highly recommend you get in touch with them.
Dentist | SEO Testimonial
The field of general dentistry in Northern Virginia is a crowded one, and Dr. Mazhari wanted to have a marketing campaign that provided visibility and new patient lead generation.
When in a very crowded field such as general dentistry, our approach was to identify the core competitive advantages of Dr. Mazhari’s dental practice. Dr. Mazhari provides exceptional cosmetic and restorative dentistry, so we identified treatment areas such as Lumineers, Invisalign, crowns in a day and sleep apnea, to be our focus and which would provide differentiation. We developed content for the website and develop the content calendar for ongoing blog content focused on these topics. This was complemented with pay per click and remarketing advertising campaigns.
Wonderful experience thank you so much.