People want to see ‘real’ content about you, your team, your customers and what’s new with your business, rather than white papers and purely informational content.
Social media requires a compelling value proposition and continuous efforts to develop a community and following that can drive new customers and referrals. Our team can help create personalized and engaging content that reflects your company, your people and your market. Your audiences want to hear from you, so let’s look to refresh your social media properties and think of creative ways to engage existing and potential customers.
Communication and engaging your existing customers thru social media helps to strengthen your relations with them, and also keeps your business top of mind should there be an opportunity for a referral.
Our services can help to develop, launch and manage your social media marketing efforts.
Overview of Our Social Media Marketing Services
A Facebook marketing strategy is an exceptional way to build brand affinity and awareness, website traffic and loyalty with both existing and potential customers alike, all through a viral effect of tapping into their social relationships.
We can target your audience by geography or specific demographics as age, gender, location, interests, relationship status, activities, networks and more.
How can Gazz Consulting help you tap into this social network for your business?
- Design and implement a Facebook advertising program demographically and interest targeted to your business and marketing goals.
- Develop and manage Facebook pages to promote your campaign to drive traffic, increase awareness, and build brand/product/service awareness.
- Provide strategic direction on maintain successful Social Network presence
- Overall project management and communication of results, reporting, and opportunities.
YouTube, like Facebook, has a huge potential customer base that cannot be overlooked. Your potential customers are actively researching products and services before purchasing, familiarizing themselves before taking the next step. Immersing yourself into the YouTube world as a credible source of information is a crucial source of advertisement in today’s society, and helps potential customers to become familiar with you and builds your personal brand. Videos are also actively displayed in Google search results, making them an even more powerful source of customer traffic.
Advantages of YouTube Marketing:
- Allows your targeted audiences to visualize your products and services
- Videos can be indexed by Google and show in search results
- Adds Search Engine Credibility
- 2 billion visitors a day++ access YouTube
- Giving consumers the opportunity to view a rich multimedia presentation allows them to see a product or service in action compared to simply reading about it.
Your online presence becomes multi-faceted and versatile, and Gazz Consulting is here to assist you in producing and marketing these videos to make you a strong competitor within your field.
LinkedIn is a powerful medium for professional networking and professional audiences. Targeting affluent and educated professionals, LinkedIn currently hosts more than 30 million+ entrepreneurs, corporate leaders, and mom-and-pop shop owners alike. LinkedIn is not only a source for branding yourself, but for branding your company while targeting audiences in direct pursuit of your goods and services. Some business owners have described LinkedIn as their “most cost-effective online marketing channel,” bringing in more inbound leads than any other marketing strategy.
We provide our clients LinkedIn marketing strategies including:
– Profile Creation
– Account Management
– Professional Content Writing & Publishing
– Specialized Target Advertising
Depending on your targeted audiences, different social media channels provide opportunities for your online marketing efforts.