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How Does Video Help My Website?

More and more, you’re seeing companies and small business owners  incorporating videos into their blogs, content, and even their homepage. Although impressive; you’ve been wondering—what exactly is this doing for their website? The truth is that video does a great deal to help your website and your company’s brand. Here’s how influential and informative videos [...]

May 18th, 2017|Content marketing, Creative, Design|

How Can My Website Grab the Attention of My Online Audience?

There are plenty of bells and whistles on the Internet. Substance, on the other hand, is sorely lacking. How can you make sure that your website stands out and leaves a lasting impression on your site visitors? After all, you work hard and spend a lot of your resources on driving traffic to the site. [...]

November 10th, 2016|Blog, Design|

Development Tip: Standout Website Content Gets Remembered

What will a visitor to your website remember five minutes after leaving the site? What about an hour later? How about the next day? These are important questions to ask during the development process. The fact is, the things people will remember about your site are what stands out as unique, informative, and eye-catching. Consider [...]

June 14th, 2016|Blog, Content marketing, Design|

The Importance of a First Impression

Recognize it or not, we’re all a bit judgmental. Lives and schedules have become increasingly busy, and audiences simply do not have time to waste on things they see as sub-par. They look for answers furiously and efficiently, and with billions of resources at our disposal, only the best mediums receive our time and attention. [...]

July 31st, 2012|Design|

Creating a Strong Mobile Presence

In 2012, Google released an informative study regarding the “Multi-Screen World.” In this study, Google described the complex picture of how the web isn’t as streamlined as it used to be. Web searchers are taking on various forms. From tablet, to desktop, to cell phones, users are accessing information in more ways than ever. Google [...]

July 31st, 2012|Creative, Design, Education|

Directing Your Blog to the Audience You Want

The key to any successful blog is an important one: understand your audience. Before you even begin writing, take the time to ask yourself the questions that will refine your focus and help you deliver stronger results. For instance, who are you writing for? What message are you trying to deliver? What does your audience [...]

July 31st, 2012|Branding, Creative, Design|